Effective Date: 9/23/2026
Information We Collect
We may collect personal information that you voluntarily provide to us, including:
- First and last name
- Email address
- Telephone number
- Mailing address
- State of residence
- Information submitted through website forms
- Information submitted through advertising lead forms, including Google Ads
- Information you provide when requesting information about precious metals, products, services, or Precious Metals IRAs
- Communications between you and American Liberty Metals
If you become a customer, we may also collect information reasonably necessary to process and administer your transaction, verify identity, maintain records, coordinate delivery, or satisfy legal and regulatory requirements.
We may also automatically collect certain technical information when you visit our website, including:
- IP address
- Browser type
- Device type
- Operating system
- Pages visited
- Referral source
- Date and time of visits
- Website interaction and usage information
How We Use Information:
American Liberty Metals may use personal information to:
- Respond to requests for information
- Contact prospective and existing customers
- Provide information regarding precious metals, products, and services
- Assist with Precious Metals IRA inquiries
- Process and administer customer transactions
- Provide customer service and support
- Maintain customer and prospective-customer records
- Improve our website and services
- Measure advertising effectiveness
- Analyze website traffic and user interactions
- Prevent fraud, misuse, or security incidents
- Comply with legal and regulatory obligations
- Maintain business records
- Communicate important updates regarding our services
If you submit information requesting that American Liberty Metals contact you, we may contact you by telephone or email using the information you provide.
Text Messaging (SMS/MMS) and Mobile Privacy
American Liberty Metals LLC (“ALM”) may communicate with you by text message when you have provided the appropriate consent. Depending on your request and the consent you provide, messages may include responses to inquiries, requested information, appointment coordination, customer service, transaction or delivery updates, and marketing about our precious metals products and services.
Consent to Receive Messages
We obtain consent through a separate opt-in process, such as an unchecked checkbox on a website form or another documented method appropriate to the messages being sent. Providing a telephone number or acknowledging this Privacy Policy does not, by itself, constitute consent to receive recurring marketing text messages.
Consent to marketing text messages is voluntary and is not a condition of purchasing products or services or receiving a requested guide. Consent applies to American Liberty Metals LLC and the purposes disclosed when you opt in. Consent to customer-service or transaction-related messages does not automatically enroll you in marketing messages.
Message Frequency and Charges
Message frequency varies based on your requests, transactions, and messaging preferences. Message and data rates may apply according to your mobile carrier’s plan. Contact your carrier for information about your messaging charges.
Opting Out
You may withdraw your consent to text messages at any time by replying STOP to a message from ALM. You may also request that we stop texting you by emailing info@americanlibertymetals.com or calling 888-673-8507. We honor other clear requests to stop text messages.
After an opt-out request, you may receive one nonmarketing message confirming your request. We will stop further text messages covered by your request unless you subsequently provide new consent. Opting out of marketing texts does not affect your ability to purchase products or receive assistance through other available channels.
Help and Support
Reply HELP for assistance, email info@americanlibertymetals.com, or call 888-673-8507.
Mobile Information and Sharing
We do not sell, rent, or share mobile telephone numbers, SMS/MMS opt-in information, or text-message consent with third parties or affiliates for their own marketing or promotional purposes.
We may provide the information necessary to operate our messaging program to service providers that assist us with message delivery, customer support, and consent management. These providers may use that information only to provide services on our behalf, subject to applicable contractual and legal obligations. Information may also be disclosed when required by law.
These restrictions apply notwithstanding broader references to information sharing elsewhere in this Privacy Policy.
Records and Retention
We may maintain your telephone number, consent status, the date and method of consent, the disclosure presented when you opted in, message history, and opt-out requests. We retain these records as reasonably necessary to provide services, document consent, honor communication preferences, resolve disputes, and meet applicable legal requirements. We may retain limited suppression records after an opt-out to help prevent further unwanted messages.
Delivery and Telephone Number Changes
Message delivery depends on your mobile carrier and network availability and is not guaranteed. Carriers are not liable for delayed or undelivered messages. Please notify us if you change or relinquish a telephone number previously enrolled in our messaging program.
Google Ads and Advertising Lead Forms
American Liberty Metals may use Google Ads and other advertising platforms to promote our products and services.
If you submit information through a Google-hosted lead form, Google may collect your information and transmit it to American Liberty Metals. Information received through these forms may include your name, email address, telephone number, and other information you choose to provide.
We may transfer this information into our customer relationship management systems for follow-up and recordkeeping.
Google’s collection and processing of information through its services is also governed by Google’s own privacy policies and terms.
Customer Relationship Management & Service Providers
We may use third-party service providers to operate our business and manage customer information.
These providers may include services used for:
- Customer relationship management
- Website hosting
- Website forms
- Email communications
- Telephone communications
- Advertising
- Analytics
- Data storage
- Fraud prevention
- Payment or transaction administration
For example, American Liberty Metals may use Zoho CRM and Zoho Flow to receive, organize, and manage prospective-customer information.
We provide service providers only the information reasonably necessary for them to perform services on our behalf, subject to their applicable contractual and privacy obligations.
Cookies and Tracking Technologies
Our website may use cookies, pixels, tags, and similar technologies.
These technologies may be used to:
- Operate website functionality
- Remember user preferences
- Understand website traffic
- Measure advertising performance
- Determine how visitors interact with our website
- Improve marketing campaigns
- Prevent fraud and security threats
We may use services provided by companies such as Google for website analytics and advertising measurement.
Depending on your browser, device, and applicable law, you may be able to control or restrict cookies through your browser settings or other privacy controls.
Sharing of Personal Information
We may disclose personal information to service providers and business partners when reasonably necessary to operate our business.
We may also disclose information:
- At your direction or with your consent
- To process or administer a transaction
- To custodians, depositories, shipping providers, or other parties involved in a customer transaction
- To protect our legal rights
- To prevent fraud or misuse
- To comply with a subpoena, court order, law, or governmental request
- In connection with a merger, acquisition, financing, sale, reorganization, or transfer of all or part of our business
American Liberty Metals does not sell personal information to third parties for monetary compensation.
Certain advertising or analytics activities may, depending on applicable law and how the technology is configured, be considered “sharing” of personal information for advertising purposes.
Data Retention
We retain personal information for as long as reasonably necessary to:
- Provide requested services
- Maintain customer and prospective-customer records
- Fulfill transactions
- Resolve disputes
- Enforce agreements
- Prevent fraud
- Meet legal, accounting, regulatory, and recordkeeping requirements
Retention periods may vary depending on the nature of the information and the purpose for which it was collected.
Information Security
American Liberty Metals uses reasonable administrative, technical, and organizational safeguards intended to protect personal information from unauthorized access, disclosure, alteration, loss, or misuse.
However, no internet transmission, electronic storage system, or information-security system can be guaranteed to be completely secure.
Your Privacy Choices
You may contact American Liberty Metals to:
- Request information about personal information we maintain about you
- Request correction of inaccurate information
- Request deletion of certain information where permitted by law
- Request that we stop certain marketing communications
- Update your contact information
You may unsubscribe from marketing emails by using the unsubscribe mechanism contained in the message where available.
You may also contact us directly using the information provided below.
California Privacy Rights
California residents may have additional privacy rights under applicable California law.
Depending on the law applicable to American Liberty Metals and the circumstances of the request, those rights may include the ability to request:
- Information regarding categories of personal information collected
- Information regarding the purposes for which information is used
- Information regarding categories of third parties receiving information
- Access to certain personal information
- Correction of inaccurate personal information
- Deletion of certain personal information
- Opt-out of certain sales or sharing of personal information
- Limitation of certain uses of sensitive personal information
- Equal treatment for exercising applicable privacy rights
California law requires covered businesses to provide information regarding applicable consumer privacy rights and methods for exercising them.
To submit a privacy request, contact us using the information provided in the Contact Us section below.
We may need to verify your identity before fulfilling certain requests.
Do Not Track Signals
Some web browsers allow users to transmit “Do Not Track” signals.
Because there is not currently a universally accepted standard for responding to traditional Do Not Track signals, our website may not respond to every such signal.
Where legally required and technically supported, we may recognize other browser-based privacy preference mechanisms.
California law requires commercial websites collecting personal information from California consumers to disclose how they respond to Do Not Track mechanisms and whether third parties may collect information about users across websites.
Third Party Websites
Our website may contain links to third-party websites or services.
American Liberty Metals is not responsible for the privacy, security, content, or practices of third-party websites. We encourage users to review the privacy policies of websites they visit.
Children's Privacy
American Liberty Metals’ products and services are intended for adults.
We do not knowingly solicit or collect personal information from children under the age of 13 through our website.
If we learn that personal information from a child has been collected improperly, we will take reasonable steps to delete it.
Changes to this Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our business, technology, legal requirements, or privacy practices.
When changes are made, the Effective Date at the top of this Privacy Policy will be updated.
California guidance recommends that businesses keep privacy policies current and clearly communicate material changes.
Contact Us
Questions, requests, or concerns regarding this Privacy Policy may be directed to:
American Liberty Metals LLC
453 S. Spring St., Suite 1212
Los Angeles, CA 90013
Phone: 888-673-8507
Email: info@americanlibertymetals.com
Website: AmericanLibertyMetals.com
